Getting the Signs Right

 

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Here’s to all those mandatory white booths at outdoor art exhibits. It coordinates the look of the festival, but it can un-orient a visitor. The artwork might be memorable, but, really, in an ocean of 10x10s arrayed in semi-meandering quasi-suburban tract rows, what sets one booth apart from another? Might as well be Cubicle Nation, Artisan Style.

As a visitor and at times the artist in one of those booths who wants to get found and remembered, I have taken a tiny step to address this sameness: descriptive signage on the outside valances of my EZ-Up.Read More >

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